Content & Video
The fastest way to build trust with potential clients before they call anyone.
Short-form video is currently the highest-return content investment for professional services firms. Not because it’s trendy – because it works.
Content & Video
Short-form video is currently the highest-return content investment for professional services firms. Not because it’s trendy – because it works.
THE CASE FOR VIDEO
A 60-second clip of a partner at your firm explaining what to do in the first 24 hours of a separation – filmed properly, captioned, and posted consistently – will do more for your practice than a double-page spread in any local publication.
Your potential clients are Googling accounting and tax questions constantly. Not abstract questions – specific, urgent ones:
Here’s why: your potential clients don’t hire strangers. They hire people they trust. And trust is built by familiarity – seeing your face, hearing your voice, watching how you explain things. Short-form video creates that familiarity at scale. Someone can watch three of your videos and feel like they already know you before they’ve ever picked up the phone.
That’s not a small thing. That’s the difference between a cold enquiry and a warm one. Between someone shopping around and someone who’s already decided.
Most professional services firms in Brisbane aren’t doing this consistently. The ones that are – are quietly pulling ahead,
WHAT WE DO
We handle the end-to-end production of your short-form video and social content – from strategy and scripting through to editing, captioning and scheduling. You show up, talk about what you know, and we make you look like the expert you already are.
We work around your schedule and your comfort level. Some clients prefer scripted videos with a clear brief to follow. Others work better with a looser, more conversational format. Either way – we make it work and we make it look right.
Reel production – scripted or conversational
We develop the concept, write the script or talking points, direct the shoot (remote or in-person), edit the footage, add captions and sound, and deliver a finished reel ready to post.
LinkedIn & Instagram content strategy
We plan your content calendar around what your ideal clients are actually searching for and engaging with – not just what’s easy to produce. Every piece of content has a job to do.
Caption writing & hashtag strategy
Every video gets a caption written to perform on the platform it’s being posted to. LinkedIn captions and Instagram captions are different beasts – we write for both.
Monthly content calendars
You always know what’s coming. No last-minute scrambles, no gaps in your posting schedule, no wondering what to film next week.
Performance reporting
Plain English, monthly. What worked, what didn’t, what we’re adjusting. No vanity metrics dressed up as results – just what actually matters for your business.
WHO IT’S FOR
Content and video works best for firms where the principals are the product. If your clients are hiring you specifically – your judgement, your expertise, your approach – then video is how you communicate that at scale before the first conversation.
It works particularly well for:
Law firms where the principal’s personal credibility is central to client decisions — family law, estate planning, employment law, commercial law.
Financial planners where the relationship is everything and clients need to feel comfortable before they’ll discuss their financial situation with someone.
If your firm has strong expertise but limited online visibility — this is where we start.
Foundation
Be found.
$2,500/month
Getting started with content that works.
Authority Builder
Become the obvious choice in your area.
$4,500/month
Everything in Foundation, plus:
Full social media management includes: monthly content calendar, caption writing, scheduling and publishing across agreed platforms (LinkedIn and Instagram standard), and standard comment responses on published posts. Excludes paid advertising, crisis management and high-volume community management, quoted separately.
Book a discovery callFull Partner
Own your local market.
$7,500/month
Everything in Authority Builder, plus:
Start with a one-off Law Firm Visibility Audit. $1,000, personally conducted, with a 90-day priority plan. Fully credited if you move to a monthly plan within 60 days.
Book a free 15-minute discovery call. No prep needed – just tell us where you’re at and we’ll tell you honestly what we’d recommend..
Not ready to commit to anything yet?
Start with my free webinar covering the gap between your expertise and your online visibility and the practical steps to close it.
It’s a practical, no-pressure way to see how we think.